Reid Retailer of the Month: Gradient Bike Shop

This February, we're shining the spotlight on a different business for our Retailer of the Month - Gradient Bike Shop! Based in Collingswood, New Jersey, Gradient isn't your typical bike shop. Instead, they bring their expertise directly to the community from their trusty van!

Keep reading to dive into their journey and see why cyclists in Collingswood swear by Gradient Bike Shop!

INTRODUCE YOURSELVES...

Gradient Bike Shop is a mobile bike shop owned and operated by Andreas Gabrielsen. The business was started in June-2024, but we've been working on bikes for years before going full-time! Gradient does bike sales (new and used), as well as tuneups, assembly and repairs...all from a SWEET cargo van bike shop. We strive to deliver the same offerings, professionalism, and friendliness of a local brick and mortar shop...with the added convenience of service at your doorstep. 

WHERE CAN YOUR STORE BE FOUND? 

The business was started in Collingswood, NJ - just outside of Philadelphia. The service radius is ~30 minutes driving distance around Collingswood, but we'll be showing up at various events and races all around New Jersey!

WHAT DOES CYCLING MEAN TO YOU? 

Cycling is an awesome way to exercise, stretch, zone-out, and commute. It's generally under-used as a form of transportation around this area and we see a major opportunity to change that perspective. 

HOW DO YOU INTEGRATE WITH YOUR LOCAL COMMUNITY? 

We'll be at farmers markets, races, group rides, and clinics this year!

DO YOU HAVE ANY INTERESTING STORE STORIES YOU CAN SHARE WITH US?

Sometimes a can-do attitude, handiness, and a good set of tools will get you into more than bike repairs....for example - rowing machines, wheelbarrows, and garage doors. 

HOW LONG HAVE YOU BEEN A REID RETAILER? 

We just started selling Reid Bikes in 2024

WHAT IS YOUR BEST SELLING REID PRODUCT? 

The 7-speed ladies cruisers are a hit for people looking to ride in style on the Jersey shore or to the local farmers markets. 

HOW HAS YOUR EXPERIENCE WITH REID BEEN? 

No complaints! We find the bikes are a great value for the price point. Maybe 2x the price of a box-store bike, but 5x the quality. 

FINALLY, WHAT ADVICE WOULD YOU GIVE TO THOSE WHO ARE CONSIDERING GETTING INTO BIKE RIDING, OR PERHAPS HAVE NEVER TRIED IT BEFORE? 

There are SO many options for riding styles these days, so there's a bike for everyone. Reach out to your local bike shop and have a real (non-bike-forum-internet-thread) conversation. That dialog can make the bike-buying experience way more personal and satisfying. We at Gradient want our customers to feel heard and appreciated while we work to fit them up with a bike that fits their needs. We meet you where you're at

Gradient Bike Shop is redefining local bike service, bringing expert repairs, quality bikes, and a passion for cycling straight to the community. With convenience at its core, they’re making cycling more accessible than ever in Collingswood and beyond. Wherever you ride, Gradient is ready to keep you rolling, check out their website here!

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